Bridgestone Americas appointed new sales leaders for the off-the-road (OTR) and Firestone Ag businesses in the U.S. and Canada. Rob Seibert, previously director of marketing, OTR, U.S. and Canada, Bridgestone Americas Tires Operations (BATO), has been named executive director, OTR sales, BATO. Erica Walsh, previously director of truck bus radial (TBR) original equipment (OE) tire sales, has been named executive director of sales, Firestone Ag, BATO. Prior to joining Bridgestone in 2015, Seibert spent five years at P&H Mining Equipment. Walsh will lead Firestone Ag sales strategy and execution in North America. Walsh joined Bridgestone in 2000 where she began her career as a senior engineer in the quality assurance department. In 2016, she accepted her previous role of director of TBR OE sales.
(img. (left) Rob Seibert, (right) Erica Walsh)