Canpotex Ltd. has opened a sales office in São Paulo, Brazil. Brazil is now the largest market for Canpotex potash.

“Brazil is among Canpotex’s most important markets with almost a quarter of our potash destined for Brazilian customers,” said Ken Seitz, CEO of Canpotex. “Our presence in Brazil will make it easier to stay close to our customers and work directly with distributors to support farmers, who use potash to grow their crops.

“Our goal is to capitalize on expected growth in demand in Brazil and improve our position in this already competitive market environment.”

Since 1972, Canpotex has exported approximately 35 million metric tons of potash to Brazil. The group markets Canadian potash to approximately 40 countries.